A booking engine is the heart of e-commerce for hotels. But don’t expect it to do everything. Here’s what to look for — and what to add.
Every time a guest books through an online travel agency (OTA), your hotel loses 15–25% of that reservation’s value to commission fees.
It’s 7 PM on a Friday night, and Sarah is desperately searching for a restaurant near her office for a last-minute dinner with clients.